New Era USA really is doing some cool things these days. Their EK collection has seen some really solid growth in the US. As some of you might know, New Era Japan had been doing some dope stuff the last few years and as in many situations, brands sometimes have catching up to do when it comes to their US offices.
New Era has been doing a great job with their recent stuff, including the current Fall/Winter 2012 collection, which should be hitting retailers now. That collection is stacked with solid headwear in all sorts of styles. MT and I got to work on something with them on it and that should be ready soon for presentation on the internets. More on that when the time comes.
For Spring/Summer 2013, EK goes with a variety of prints and soft pastel colors perfect for the sunnier months. Styles such as bucket hats, newsboy caps, fedoras and even the 5-panel make an appearance in the collection. Given New Era’s dominance in the world of fitted caps, I wasn’t surprised by the great quality and style of their 5-panel offerings. I think these will be a hit given the current headwear landscape and 5-panels/camp caps being the most sought after at the moment.